My Journey
Hi, I’m Deena, the heart behind Deena’s Essentials. My journey began during one of the hardest seasons of my life — after a career change, a pay cut, and the daily stress of trying to make ends meet. In the middle of that chaos, I needed something that gave me peace.

I started hand-pouring candles not just as a hobby, but as a way to bring calm and comfort into my own home. What began as a personal escape quickly turned into a passion. With $1,000 in savings, the support of my daughter, and a dream bigger than my fears, I created Deena’s Essentials.

Every candle I make carries that same intention: to Elevate the Everyday. Whether it’s the gentle glow, the soothing scents, or simply the reminder to pause and breathe, my candles are made to bring light into life’s ordinary moments.

When you light a Deena’s Essentials candle, you’re not just buying wax in a jar — you’re sharing in my journey of resilience, creativity, and love. Thank you for letting my story be part of yours.